Greenwash

Greenwash: Big Brands and Carbon Scams

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About the author

Guy Pearse

Guy Pearse is an author and environmental commentator. A former political adviser, lobbyist and speechwriter, he is currently a research fellow at the Global Change Institute at the University of Queensland.

His books include High & Dry: …

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Praise for Greenwash

‘Guy Pearse travels the sewers of misinformation to show us exactly how, from banks to airlines, there's a growth industry in green horseshit. But, after hosing himself off, Pearse also presents us with a far more thoughtful analysis than I've read in other exposés of greenwashing.’ —Raj Patel, author of Stuffed and Starvedand the New York Times bestseller The Value of Nothing

 

‘Before I read Greenwash I thought I could no longer be shocked by the skulduggery of the marketers. How wrong I was. Read Greenwash to be reminded why advertising is called the dark art and how marketing has become the most destructive force on the planet.’ —Clive Hamilton, author of Affluenza and Requiem for a Species

 

‘[Greenwash] contains some brilliant exposés of capital scamming the unwary consumer, giving them a green hoodwink while continuing opposite practices elsewhere.’ —Adelaide Review

 

‘Guy Pearse's welcome book reveals the difficulty of judging the benefits and real environmental costs of the way we live.’ —David Suzuki

‘If you want to know how to pick the true greenies from the fakers, this book is for you.’ —Green Lifestyle

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